Mozzart Effect Allure, Industrial Promotion, and Lifestyle

Aryandari, Citra (2017) Mozzart Effect Allure, Industrial Promotion, and Lifestyle. In: Southeast Asia Director of Music (SEADOM) Congress, 23-25 Maret 2017, Yangoon Myanmar.

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Abstract

This article is a simple overview of the phenomenon of music education in Indonesia. The presence of classical music education believed to stimulate the brain intelligence brings social class in society. The cost of studying classical music is quite expensive which is only the upper middle class that is able to provide this education to their children. Capitalism offers classical music education program for children as early as possible for maximalizing the Mozart Effect. Grade system offered for studying classical music requires a long-time-basis and, indeed, a great expense. Likened to a piece of white paper, those pure children were created by their parents' lifestyle and trend who believe that classical music education can improve their motoric abilities. By following this grading system, the students who pass the class well, are expected to be able to read notation and play appropriately, while unnoticingly leaving the mental and emotional musical development behind. This study wants to reveal the Indonesian's social conditions who see classical music education as a high society trend. Mozart effect as an allure to promote music education become the main determinant for the problems to be disclosed. Ethnographic methods used to describe the relationship of capitalism, music education, and social class. Results of reference data and interviews with various sources will be woven beautifully to describe the phenomenon that occurs. Keywords: Mozart Effect, Capitalism, Lifestyle

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